Client Name: The Hong Kong Society for the Aged
Video Length: 1 minute | 40 seconds
Video Language: Cantonese (Subtitle: Traditional Chinese)

Video Title: The Hong Kong Society for Aged - Wisdom Brain-Game Platform

Our company is honoured to once again collaborate with the Hong Kong Society for Aged (SAGE for short) to shoot and produce two promotional videos for the "Brain Gym" cognitive training game application.

"智有腦" is a brain training game application developed by the SAGE in October 2020, with funding from the Hong Kong Jockey Club Charities Trust. The game incorporates a "Hong Kong local" style, encompassing character design, gameplay, and visual elements that allow players to appreciate local culture. For elderlies who require cognitive training, familiar local landmarks and objects help them retrieve memories, while the lifelike game also indirectly enhances their life skills and self-care abilities.

Video (1) is led by celebrated radio host of Hong Kong Ms. Carman Che, who stars in the introduction of the “智有腦” game, aiming to raise awareness among seniors about the equal importance of mental fitness and physical exercise.

Video (2) tells the story of a wise grandfather (portrayed by Mr. Ng Chu-Wing in a special appearance), who, in order not to disappoint his two adorable grandchildren, embraces the "智有腦" brain training game and embarks on a journey of self-improvement, turning mental fitness into a habit.